In 2001 – Apple announced the release of Mac OS X 10.1 Puma, the first major upgrade to OS X.
In 2012 – Blizzard launched its 4th World of Warcraft expansion, called Mists of Pandaria.
In 2013 – Amazon announced the Kindle HDX tablets with a service called “Mayday” that promised to let users speak with a real person by video over the Internet within 15 seconds of tapping a button.
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